Farm products within your reach
Farm products for human consumption with food safety standards
Vegetables grown in the Bajío and Puebla regions
Strategic management of product flow to international markets, ensuring efficiency and freshness
Production adheres to Primus protocols from planting through harvest, ensuring full traceability and compliance
Our Company
We are a company specialized in the export of vegetables, operating under an integrated three-pillar business model:
Agricultural Production – Post-Harvest Logistics & Export – Commercialization
More about us
In the late 1990s, a group of visionary professionals with extensive experience in the agri-industry identified the need to develop new markets for agricultural production in the Bajío region, particularly for broccoli with limited domestic consumption, as well as snow peas, cauliflower, carrots, and lettuce.
Fresh Cooling traces its origins to MarVest, a company established in 2000 with the purpose of adding value to agricultural products from the Bajío region.
Creating opportunities for growth
Our organization’s commitment to sustainability is rooted in a collaborative business approach.
“If we succeed, we succeed together.”
Fresh Cooling operates in rural areas, creating development opportunities for regional professionals and generating well-compensated employment.
Fresh Cooling promotes strong social responsibility and community awareness within rural environments.
Our impact
Our communities
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Production Areas
Production
Broccoli cultivation requires temperatures between 15°C and 20°C to meet the quality standards for commercialization in the United States; therefore, production is seasonal.
Broccoli production is concentrated in the Bajío region (Guanajuato, Querétaro, Michoacán), as well as Tlaxcala, Puebla, and other emerging regions
Production Regions
The Mexican Bajío has established itself as one of the most competitive agricultural regions for export, standing out for the production of high-quality foods with full traceability and compliance with international standards.
Among its flagship products are broccoli, lettuce, cauliflower, and a wide variety of vegetables, grown under privileged climatic conditions and with advanced agricultural technologies that optimize water use and ensure freshness.
Business Opportunities
We are a company open to new business opportunities. As we continue to grow, we aim to create value and generate mutually beneficial partnerships.
(entrepreneurs, organizations/companies, and suppliers of services and products)
